Melbourne, April 3rd, 2019: Local industry heavyweights will gather at the Melbourne Cricket Ground on Wednesday, 3 April 2019, to meet Srikar Reddy, MD & CEO, of India’s fastest-growing tech company, Sonata Software. Key players from Microsoft, Scalable Data Systems, and others will join Host Sonata Software at the MCG to hear from Mr. Reddy, one of the region’s leading entrepreneurs and architects of Sonata’s trademark Platformation™ approach to Digital Transformation. Sonata has invested heavily in the Australian market with its recent purchase of Scalable Data Systems, a local provider of Microsoft ERP systems known internationally for its Commodity Trading and Manufacturing software solutions. Brett Crew, founder, and CEO of Scalable Data Systems says Sonata’s entry into the Australian market offers exciting opportunities for local businesses. “What we have is a capable team already established in Australia that is now backed by a broader, larger organization, with centers of excellence across a whole range of areas such as data and analytics, platform engineering, mobility e-commerce, systems, and infrastructure,” Mr. Crew says. The crew says Sonata’s Platformation™ methodology and diverse expertise are game-changers for any organization looking for a one-stop-shop for a digital transformation partner. “Being acquired by Sonata is a little bit like being a kid in a toy shop,” Mr. Crew says. “I have all of this technology, digital tools, platforms, and a services organization that I can leverage to build solutions that I only ever dreamed of creating.” Srikar Reddy says, “Scalable Data Systems brings great value in terms of Microsoft Dynamics 365 capabilities and resources to Sonata. This will provide Sonata with additional IP and geographical reach, along with a strong fillip to its strategy to be a global leader in the Microsoft Dynamics 365 partner ecosystem with core IPs across a wide range of industries and a global footprint, specifically also making us a strong Dynamics partner in the Australian market.” Additional Information: Brett Crew, CEO +61 7 3851 7300 brett.crew@scalable.com.au About Sonata Software https://www.sonata-software.com/company For more information, press only: Nandita Venkatesh Sonata Software Limited CIN- L72200MH1994PLC082110 A.P.S. Trust Building, Bull Temple Road, N.R. Colony Bangalore 560019, India Tel: +91 80 67781999 Nandita.v@sonata-software.com